It turns out that I’m famous
No, not really. But I started seeing a logo I designed plastered (literally) on every Delta plane I boarded which made me realize this was probably my highest visibility design to date. Funny thing is, I’m not sure I charged Travel Weekly for this—I hated their old Readers Choice logo so much that I created a new one that wouldn’t uglify my invitation and ad campaign. But it was a good call. The logo that this replaced didn’t even incorporate the actual Travel Weekly logo. The purpose of being an award host is to shed prestige on the publication or organization…so they were really missing the boat. Or the plane.